Fitzroy Place
A place that has inspired George Bernard Shaw, Jimi Hendrix, Dylan Thomas and Virginia Woolf, Fitzrovia’s biography has a new storyteller.
Idea – Discover London’s most literary location. Here, creativity lives and works.
Initiatives – A 5-year, soup-to-nuts campaign to market the capital’s first residential square in over a century, including partnerships with the British Library, Royal College of Fashion and the FT. And now home to the UK HQs of Estée Lauder and Netflix.
Project Completed at Heavenly London
Agency: Heavenly, London